Ayatum

A learning platform built to keep students coming back.

40%

Student retention rate

LMS

Custom architecture

Multi-role

Students, tutors, admins

The challenge

Ayatum needed a learning platform that did more than host videos — it had to keep students engaged over months, not days.

What we built

We designed a custom LMS architecture around retention: progress tracking, structured pathways, and a tutor-student loop that kept learners returning.

The outcome

The platform reached a 40% student retention rate, well above category norms for early-stage edtech.

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